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Développer et promouvoir l’impact de son entreprise à travers une campagne publicitaire

Offre :
Durée : 15h
Prix : 2000€ HT
Type : À distance / Blended Learning

Objectifs :

  – Construire une vision et communiquer 
  – Mettre en place un plan d’action de développement d’entreprise
  – Diffuser une communication d’entreprise continue
  – Valoriser son offre
  – Cibler ses prospects
  – Établir un budget et analyser sa rentabilité
  – Promouvoir l’activité de son entreprise et la pérenniser

Public visé :
– Porteurs de projets

Pré-requis
– Maitrise de la langue française
– Disposition d’un ordinateur
– Connexion internet stable

Programme de la formation

Module 1 : Comprendre les enjeux d’une visibilité d’entreprise
   – Comprendre les axes d’amélioration stratégiques
   – Actionner des leviers de communication

Module 2 : Définir sa cible et la stratégie liée
   – Identifier son positionnement
   – Construire une vision claire et inspirante
   – Visualiser sa vision et identifier les étapes et impacts auprès de ses prospects
   – Construire un plan stratégique d’actions opérationnelles
   – Elaborer une stratégie d’évolution

Module 3 : Communiquer indirectement et efficacement son offre
   – Les paramètres d’une campagne publicitaire : ciblage / coûts / prestataires / annonces

Module 4 : Investir financièrement dans sa communication : mesurer sa performance et son retour sur investissement
   – Comprendre sa performance
   – Analyser sa rentabilité

Modalités d’admission :
– Pas de disposition particulière
– Facilitation aux personne en situation de handicap

Résultat attendu :
– Attestation de fin de formation

Modalités d’évaluation :
– Évaluation de fin de formation
– Exercice de mise en situation

Bonus :
– Accès à une communauté d’apprenants
– Accès à une bibliothèque de ressource (bientôt)

Points forts de la formation

Cette formation est dispensée par un formateur expert en communication pour entreprise ayant accompagné plusieurs entrepreneurs.

%

de réussite par les apprenants

apprenants formés chaque année

%

de satisfaction

Nos formations sont dispensées par des experts reconnus dans leurs domaines et toujours en activité

Nous disposons de la certification Qualiopi, gage de qualité de formation.

testeur-physique-academy

Financez votre formation grâce à vos fonds propres

Cliquez-ici pour prendre contact avec nous.

Financez votre formation grâce à votre CPF

Cliquez-ici pour prendre contact avec nous.

Financez votre formation grâce à votre OPCO

Cliquez-ici pour prendre contact avec nous.

Nous sommes là pour vous accompagner en toute circonstance

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